We began with an in-depth narrative breakdown: understanding the emotional arcs, the psychological undertones, and the symbolic spaces the characters inhabit.
From there, we directed the photography—shaping lighting, composition, and mood to match the story’s psychological density. The result was a focused key art that visually translated the series’ tension and mystery. We also created title treatment design and a full suite of adaptations for digital and outdoor platforms, ensuring visual consistency across every point of interaction.