Where elegance meets ease. A lounge designed for sparkling moments and effortless connection.
Challenge
Spark&Bubble isn’t just a lounge. Created as part of a hotel brand’s curated offerings, it stands on its own—an atmosphere as much as a place. It’s where guests step out of the day’s rhythm and into something a little lighter.
The name itself captures two core feelings: Spark, the lively energy of social connection, and Bubble, that fleeting, weightless joy of being exactly where you are. These aren’t just found in the drinks served—they’re woven into the lighting, the acoustics, the flow of service. Every element is tuned to create a space that feels both elegant and effortless.
Result
Visually, we wanted the identity to mirror that same balance. The ampersand is carved directly out of the P, creating a seamless visual bridge between the two words. It’s more than a typographic move—it’s a quiet statement of connection. Spark&Bubble doesn’t just look connected. It is.
Though it sits within the hotel, Spark&Bubble feels like it exists slightly outside of it. Not too formal, not too casual. Not just for hotel guests, not just for walk-ins. It lives in that in-between space—and redefines it, each night.
Today, Spark&Bubble isn’t an extension of the hotel—it’s the moment of pause that gives it rhythm.
